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Instituto FAROL de Fluência Agêntica

You, always ahead.

We measure how your company's teams use AI at work and help them use it better: diagnostic, training and follow-up.

About 15 minutes, no sign-up: you see where you stand and the next step. Then you bring in the team, and the company receives the action plan.

Already know what problem you want to solve with AI? Find out what to use

Is your company ahead or falling behind?

The crossing

From AI that chats to AI that works.

Most companies have not made this crossing yet.

When AI only chats, everything goes through you.

You ask, it answers, and the work moves one thing at a time.

The fear of losing control

FAROL takes the anxiety out of the process and makes the crossing with your team.

When AI works, you multiply.

You hand over whole tasks and check each result.

Automating what you already do is the homework: it keeps you from falling behind. Doing what would not be possible without AI is what puts the company ahead.

34%

The same AI tool, in the same customer support work: 14% more productivity on average, 34% for newcomers and minimal effect for the most experienced.

Brynjolfsson, Li and Raymond, “Generative AI at Work”, Quarterly Journal of Economics, 2025. 5,179 support agents.

Having a few people who use it well does not mean the company uses it well.

The scale

Maturity is a snapshot. Fluency is a film.

In a maturity assessment, the company answers to justify itself, not to improve. And fluency is lost without practice and without keeping up to date. At FAROL, each person answers about their own work, and the company sees who answered, never the answers.

AbsentNo significant use.
BeginnerFocused experiments.
IntermediateTalks well with AI, but does not yet put it to work.Most stop here
AdvancedSophisticated, structured use.
VanguardNative fluency. State of the art.

What companies still lack is managing how the team uses AI: who uses it, how, what it yields, with indicators and calculated return. That is where FAROL comes in.

Where to start

A company's journey, in five steps.

  1. 1Know where your company stands
  2. 2Know where each person stands with AI
  3. 3Train the team on real work
  4. 4Install the Raio-X
  5. 5Track progress, cycle by cycle
every cycle, a new reading
1

Know where your company stands.

You answer first. Then you invite the team and, with 5 answers, the company receives the picture and the action plan.

Cover of the sample action plan, for Mandacaru EmbalagensSee an action plan
2

Know where each person stands with AI.

Each person on the team receives their own report. The company sees who answered, never the answers.

Report for each person: R$ 97 R$ 0 until 31 Oct.

See a sample report
3

Train the team on real work.

Training, missions and exchange between departments.

What the training is like
4

Install the Raio-X.

It tracks how each person works with AI, with no one stopping to answer questions. It runs on the person's computer; the company receives only bands, never the content of a conversation.

Free until October 2026.

The Raio-X
5

Track progress, cycle by cycle.

Indicators by department and for the whole company, without reading anyone's conversations.

Talk about your team
1

Know where your company stands.

You answer first. Then you invite the team and, with 5 answers, the company receives the picture and the action plan.

Take the free diagnostic Cover of the sample action plan, for Mandacaru EmbalagensSee an action plan
2

Know where each person stands with AI.

Each person on the team receives their own report. The company sees who answered, never the answers.

Report for each person: R$ 97 R$ 0 until 31 Oct.

See a sample report
3

Train the team on real work.

Training, missions and exchange between departments.

What the training is like
4

Install the Raio-X.

It tracks how each person works with AI, with no one stopping to answer questions. It runs on the person's computer; the company receives only bands, never the content of a conversation.

Free until October 2026.

The Raio-X
5

Track progress, cycle by cycle.

Indicators by department and for the whole company, without reading anyone's conversations.

Talk about your team

Free, to get started.

Diagnostic Radar
Rumo basicWhich tool to use for the problem you already have.Coming soon
AlexandriaComing soon
FAROL framework

Five levels. Six dimensions. A moving target.

Each person. Each team. The whole company. Every cycle.

BeginnerIntermediateAdvancedVanguardKnowledgeToolsDelegation andverificationProcessesProductivityLearning
KnowledgeToolsDelegation andverificationProcessesProductivityLearning
  • Where Orla stands in September
  • Where progress stands now
  • Where progress stood in April

The rings, from the center outward

  1. Absent
  2. Beginner
  3. Intermediate
  4. Advanced
  5. Vanguard

Since April, progress has moved most in Delegation and verification. It is also where Orla is furthest behind it.

Orla Distribuidora, example with fictitious data: median of 117 people in each dimension.
View as a table
DimensionOrlaProgress nowProgress in April
KnowledgeIntermediateVanguardVanguard
ToolsIntermediateVanguardAdvanced
Delegation and verificationBeginnerVanguardAdvanced
ProcessesIntermediateVanguardAdvanced
ProductivityIntermediateVanguardVanguard
LearningIntermediateVanguardAdvanced
KnowledgeToolsDelegation andverificationProcessesProductivityLearningSales34 peopleIntermediateIntermediateIntermediateIntermediateIntermediateIntermediateOperations and Logistics39 peopleIntermediateBeginnerBeginnerIntermediateIntermediateIntermediateFinance14 peopleBeginnerBeginnerBeginnerBeginnerBeginnerBeginnerMarketing12 peopleAdvancedAdvancedIntermediateIntermediateAdvancedAdvancedPeople and Administration18 peopleIntermediateIntermediateBeginnerIntermediateIntermediateIntermediate
KnowledgeToolsDelegation and verif.ProcessesProductivityLearningSales · 34 peopleInterm.Interm.Interm.Interm.Interm.Interm.Operations and Logistics · 39 peopleInterm.Begin.Begin.Interm.Interm.Interm.Finance · 14 peopleBegin.Begin.Begin.Begin.Begin.Begin.Marketing · 12 peopleAdv.Adv.Interm.Interm.Adv.Adv.People and Administration · 18 peopleInterm.Interm.Begin.Interm.Interm.Interm.
  1. Absent
  2. Beginner
  3. Intermediate
  4. Advanced
  5. Vanguard
  • Solid: 20 answers or more
  • Hatched: 10 to 19
  • Outline only: fewer than 10, no level

Finance is at Beginner in all six dimensions; Marketing already reaches Advanced in four. The company average hides this gap.

Orla Distribuidora, example with fictitious data: median level of each department in each dimension, September reading.
View as a table
Department (people)KnowledgeToolsDelegation and verificationProcessesProductivityLearning
Sales (34)IntermediateIntermediateIntermediateIntermediateIntermediateIntermediate
Operations and Logistics (39)IntermediateBeginnerBeginnerIntermediateIntermediateIntermediate
Finance (14)BeginnerBeginnerBeginnerBeginnerBeginnerBeginner
Marketing (12)AdvancedAdvancedIntermediateIntermediateAdvancedAdvanced
People and Administration (18)IntermediateIntermediateBeginnerIntermediateIntermediateIntermediate
half the peopleKnowledgemedian: Intermediate<5354828<5Toolsmedian: Intermediate<5425319<5Delegation and verificationmedian: Beginner16494210Processesmedian: Intermediate<5346019<5Productivitymedian: Intermediate3550275Learningmedian: Intermediate9355517<5
half the peopleKnowledgemedian: Intermediate<5354828<5Toolsmedian: Intermediate<5425319<5Delegation and verificationmedian: Beginner16494210Processesmedian: Intermediate<5346019<5Productivitymedian: Intermediate3550275Learningmedian: Intermediate9355517<5
  1. Absent
  2. Beginner
  3. Intermediate
  4. Advanced
  5. Vanguard
  • Outline only: fewer than 5 people; the number is not shown
  • Thin line: no one at that level

In Delegation and verification, the median says Beginner. But 52 people are already above that, and 16 still below.

Orla Distribuidora, example with fictitious data: how many of the 117 people are at each level, dimension by dimension.
View as a table
DimensionAbsentBeginnerIntermediateAdvancedVanguard
Knowledgefewer than 5354828fewer than 5
Toolsfewer than 5425319fewer than 5
Delegation and verification164942100
Processesfewer than 5346019fewer than 5
Productivity03550275
Learning9355517fewer than 5
What is measured today2025

20%of companies in the European Union use AI · Brazil: 17%

What is measured today is adoption.

Eurostat (EU and EFTA) and Cetic.br (Brazil), companies with 10 or more people. Tap a column to see the country.

None of these surveys asks how the team works with AI.

The filled part of each column shows companies using three or more technologies: in the EU, 8%.

The numbers in a table, and the sources

Eurostat, Artificial intelligence by size class of enterprise (isoc_eb_ai), companies with 10 or more people, excluding the financial, agricultural and mining sectors; reuse authorized with source attribution (CC BY 4.0). Cetic.br/NIC.br, TIC Empresas 2025 (CC BY-SA 4.0). Both surveys follow the same base question, with different samples and collection years. Accessed on September 27, 2026.

On the shoulders of giants

We started from the known models. And changed the question.

A blender full of shredded reports
12

AI maturity models catalogued, from consultancies, vendors, universities and government

7

rewritten exactly as their authors define them

None

looked at how people work with AI. FAROL asks how fluent each person is.

Made in Brazil, in Portuguese, and applied in Brazilian companies, by a network of researchers from several institutions, among them the Center for Informatics at UFPE.

Maturity models measure where the company stands. FAROL also measures where progress stands now, because AI moves every month.

The framework, in full
How we can help

From diagnostic to managing AI, in six phases.

The five steps above are phases 1 to 3. The company comes in at the phase it needs.

The six phases
  1. 1Diagnose
  2. 2Action plan and training
  3. 3Monitor and manage
  4. 4Implement
  5. 5New products
  6. 6Full AI management

Each item on the map opens its own page.

Take the free diagnostic Talk about the phase your company needs
  1. 1Diagnose

  2. 2Action plan and training

  3. 3Monitor and manage

  4. 4Implement

  5. 5New products

  6. 6Full AI management

    • Company Brainthe company's memorycoming soon
Results

We are measuring what FAROL changes.

Every company that goes through FAROL is read continuously. The first numbers will be published here soon.

  • People and teams read, by sector and size
  • What changed between readings
  • Companies that have agreed to tell their own story
  • Testimonials coming soon
  • Indicators coming soon

Where does your company stand today?

The diagnostic is free, takes about 15 minutes and the result comes out right away. Then, the whole team.

Know what for, but not what to use? Find out here

The person who answers the email is the person who leads the work. After the first conversation, a written proposal: team, timeline, deliverables and price. Questions about data, cost and the Raio-X: frequently asked questions.